16 Nov 2023

Avoiding Marketing Personalization Pitfalls to Enhance Your Brand

Marketing personalization is a powerful tool for elevating your business. Increased sales conversions, attracting and retaining consumers, and enhanced brand loyalty are just a fewbenefits of web...

11 Oct 2023

Web Content Accessibility Guidelines: How Much Does Your Website Have to Change for WCAG 2.2?

We’ve all been there. You’ve painstakingly overhauled your site to be ADA compliant and to match the Web Content Accessibility Guidelines (WCAG). Then just a short time later, changes to the standard...

9 Oct 2023

Personalization Services for E-Commerce

Personalization is a game-changing approach to enhancing your e-commerce capabilities and experiences. It is the systematic tailoring of branding, messaging to consumers, and purchasing experiences....

11 Sep 2023

The Top Digital Transformation Trends to Watch

In the ever-evolving worlds of technology and marketing, staying ahead of the curve is vital for businesses to thrive. Buzz about AI and its role in the digital transformation of companies...

17 Aug 2023

Which QA Automation Tool Is Right for My Business?

Among the plethora of test automation tools available, two low/no code test automation tools are becoming very popular among software testers – Katalon and Testim. This article will conduct an...

19 Jul 2023

Ensuring Website Accessibility: The Key to an Inclusive User Experience

Website accessibility is a crucial aspect of web design that is often overlooked. (The key to creating a website that is accessible to everyone? Finding the right web development partner). One...

6 Jun 2023

How Chat GPT Can Help Your Business and Digital Marketing

Understanding Chat GPT

In today's digital landscape, businesses are constantly seeking innovative solutions to stay ahead of the competition and drive growth. One such groundbreaking technology is

11 May 2023

How Do You Use Personalization to Increase Sales?

Personalization is an essential strategy for increasing sales - if you’re not currently utilizing it, you’re missing out. By tailoring your message to each customer based on their behaviors,...

28 Mar 2023

Customer Data Platform Use Cases

Did you know that according to Nielsen's 2022 Global Annual Marketing Report, only 26% of marketers worldwide feel confident in their customer data? Without detailed and reliable customer data,...